Don’t Remove Your Site Title – Hide It!

Most WordPress themes allow you to upload a header image, including ours.  But your header image may also include your logo with a unique font style and color. Then once you upload it and  check it out on the front end you see your image logo and your site title above it.

So you remove the site title and tag line by going to Settings > General which is a REALLY BIG MISTAKE!!!

artbiz-remove-site-title-wordpress-2Example of a header image and site title both active

You may think removing the site title this way solves the duplition of your site title and it does. But what happens is search engines no longer see your site title in the source code and site visitors don’t see your site title in browser tabs or bookmarks.

artbiz-remove-site-title-wordpressHow your site appears in the browser tab with the site title removed.
artbiz-remove-site-title-wordpress-egHow your site will appear in peoples bookmarks.

The solution is to hide your site title so it doesn’t appear above your uploaded logo image but remains visible where you need it for search engines and visitors alike. Here’s how the proper way to remove your site title and tag line.

  1. Go to Appearance > Customize
  2. Click on Site Identity
  3. Uncheck the box next to “Display Header Text”
  4. Save your changes by clicking the blue button at the top that says “Save & Publish”
artbiz-remove-site-title-wordpress-step1Step 1 – Navigate to Appearance > Customize
artbiz-remove-site-title-wordpress-step2Step 2 – Uncheck the box to display header text
artbiz-remove-site-title-wordpress-3Site title and tag line are hidden from view

Now the site title will still appear where it is needed most and your new header image/logo is presented the way you want it with your site title hidden.

artbiz-remove-site-title-wordpress-favicon Footnote: There’s a new feature that will add add a favicon (website icon) that will appear in browsers and other apps.  Cool! Thanks WordPress!

Blue Rhino Paintings SEO Example

I have been asked about SEO and to do it for clients, which I am happy to do, but before I take your hard earned dollars I would like to show you this example. 

Search engine optimization (SEO) is not that complited. It involves focusing on one search term per page or post. Google wants to know that you are an expert on the topic you are writing about. To do that all you have to do is repeat your search term in key areas. But be reful; you still need to write with a natural voice so it doesn’t sound like you are stuffing in the search term too much.

Here’s an example…

Text that talks about this work.  An internal or external link for more info on Blue Rhino Paintings.  More text about why you do what you do.  Ask yourself why do you like rhino’s? Tell us about your experiences with blue rhinos that lead to creating a series of paintings.

Blue Rhino Paintings by Ricky MartinBlue Rhino Paintings ? Ricky Martin 2010, Watercolor on nvas 8×10 inches

Where would you like people to go next? Your contact page, a detailed blog post about one specific blue rhino. Provide a link to make it easy for people to move around your site.

If you have a gallery of this work, tag  each image blue rhino paintings


The screenshot below is of the WordPress editor with the keyword phrase highlighted.

Below is the report from WordPress SEO by Yoast for the above texts and images.

How to Open WordPress Menu Link in New Window

There’s a little known button concealed in the screen options menu that will allow you to have your links open in a new browser window.

Standard web practice is NOT to have links open in new windows as it is thought that in the end there would be to many windows open which will inconvenience the user.

It’s acceptable to have some external links, like social media open in new windows. Also links to documents like PDF’s is good practice to open in a new window.

So where is this mysterious function? Start by navigating to Appearance > Menus in the admin menu of your WordPress site.

Step 1

appearance-menus

1. Navigate to Appearance and click on Menus


Step 2
screen-options

2. Look up to the top right corner and click on the Screen Options tab


Step 3
show-on-screen

3. Check the box next to Link Target by clicking on it


Step 4
menu-item

4. Click on the menu item that you want to open in a new window and check the box next to “open link in a new window/tab”

It’s always easy when you know where things are.

The Blog Newsletter Combo Makes Art Blogging Easy

CONCEPT: The concept behind the blog newsletter combo is that content sent to followers in emails n also be blog posts. This will make creating content and art blogging  easy.

 

After I settled into routine of blogging both here at Artbiz and my fine art site, I me up with one really good use for my art blog.  I use my fine art blog as an archive for my exhibitions (here’s how to use your blog for exhibition history).  It’s great beuse it provides a chronologil listing of my exhibits with pictures, review links and I n write about it as much or as little as it want.

Now I have another idea on how you n use your art blog and not have to go through writers anxiety every time you feel it’s time to communite with your followers. I ll it your blog newsletter combo!

No doubt you have an email list to send out your studio news. You may even have a Mail Chimp  or similar account that you use to send out your emails. If you don’t, get one, it’s free.

THE IDEA: Turn studio newsletter’s into a blog posts and use Mail Chimp to send it out automatilly. Oh Yeah, we`re done here.

Well not quite. You probably wonder what makes good blog newsletter  content. Here`s some ideas…

  • Show images of your studio, people love to see artist studios.
  • Document the stages of your work. This could also be turned into a how to article.
  • Take pictures and write about  your visit to a lol art show.
  • The opening of your show (see here’s how to use your blog for exhibition history), or an artist you admire.
  • Your fav art reading list.
  • Interview an artist you admire.
  • Take pictures of crating and shipping your work.
  • Ask collectors for images of your work in their home or office.
  • Ask for testimonials if you do commissions.

There’s so much you n write about that will let people into your mysterious life of an artist.  You don’t have to do both a newsletter and a blog. Make art blogging easy by combining the two tasks into one.

What do you think, will you turn your newsletter into blog posts? Any other content ideas you wish to add?

Quick Steps to Create & Link NextGen Gallery

These three quick step lists should help you remember how to do the common tasks required to create and link NextGen Gallery.

Create and link a gallery to a page

  1. Create the gallery and upload your images
  2. Inside the gallery’s top task pane click the button that says add page.
  3. Go to Appearance > Menus and add the new page to the menu and save.

If you want the new gallery to also appear in the album

  1. Go to Gallery > Album
  2. Select the album from the drop down menu
  3. Drag and drop the new gallery into the album and save.

If you want to add a gallery to an existing page or post

  1. Open the page or post in the editor
  2. Place your cursor in the editor where you want the galley to appear
  3. Using the “Add Gallery” icon on the top row in the editor select the gallery you want from the drop down menu and insert, then update your page.

How to Copy and Paste a Link

You will find many uses for it so I am going to show you How to Copy and Paste a Link URL.

First it would be handy to know some internet lingo, specifilly URL. URL is an acronym for uniform resource lotor which is basilly a web address. So when I say copy and paste the URL you now know it’s the web address.

Where to find the URL

All pages on the internet have a unique URL which n be found in the address bar of the web browser.

Browser Address Bar in ChromeBrowser Address Bar in Chrome

How to copy a URL

1. Navigate to the page you want and copy the URL by highlighting it all with your mouse, right-click and copy. It is now copied to your clipboard.

browser address bar copy

2. Now navigate to where you want to paste the URL and right-click and paste.

It is important to know that pasting a URL does not automatilly add a hyperlink to it.  Nor should you be using a URL as the link text for a hyperlink. This is beuse most URL’s are not pretty and don’t have meaning. Read more about meaningful hyperlinks here.

Pasting a URL on social media sites such as Facebook and Twitter will dynamilly turn the URL into a hyperlink. That’s unique to them.

Now that you know where and what a URL is you’ll be able to copy and paste it in all sorts of places.  I’m now going to copy the URL of this page and paste it into Facebook, you n too.